Spongebob & Pirate’s Booty

 

Unlock Your Treasure Sweepstakes

Pirate’s Booty teamed up with the beloved SpongeBob and his friends to lead users on a sweepstakes scavenger hunt across Bikini Bottom. Visitors searched for Mr. Krabs’ treasure key at Bikini Bottom hotspots, unlocking downloadable content along the way, earning sweeps entries, in hopes of winning the grand prize: a family vacation to Nickelodeon Hotels & Resorts Riviera Maya!

 
 
 
 
 
 
 

Client // Pirate’s Booty & Viacom
Creative Direction // Dave Hoffman
Design // Wynn Burton
Copywriting // Dave Hoffman